For Warrior + Brine’s new outlet store, Kao Design
Group balanced a gritty factory aesthetic with a green
agenda. All the display features are repurposed from
merchandising fixtures already owned by parent
company New Balance. Spools become display tables,
and display racks become shoe shelves. Daylight pours into the deep warehouse space through installations of light tubes in the ceiling. A serpentine chain-link wall with a graphic scrim behind it separates the back-of-house functions from the sales floor. The layout of the fence was inspired by the curving shape of a lacrosse stick head and evokes a playground atmosphere within the store.

Photo credit: Malcolm Brown Photography
www.malcolmbrown.net